MARKETPLACE FOR NATURE

Nature is priceless, but valuing people’s efforts to conserve it can help to protect and regenerate nature.

Image credit: Tobias Keller

NATURE EQUITY

Navigating pathways to reshape our market systems to be more inclusive and ensure benefits can be shared more equitably as we track towards a nature positive future.

The Marketplace for Nature project aims to connect buyers and sellers in emerging nature markets.

Marketplace for Nature was initiated by an informal network of nature conservation and Indigenous-focused organisations who came together as the ‘Biodiversity Credits Working Group’ led by Pollination Foundation Co-CEO, Jane Hutchinson, to explore how markets could play a greater role in safeguarding Australia’s ecosystems.

The vision was to create an online platform to connect nature market producers with buyers while building a community through facilitating field-based knowledge exchanges and convening online learning forums. The model was inspired by farmers markets – where produce is traded and community gather to connect.

Over 18 months the Marketplace for Nature mapped the landscape of organisations contributing to nature market development, scanned barriers to creating and scaling markets, convened a series of dialogues and workshops with potential market actors, convened sprints and workshops to co-design an on-line platform, researched models to quantify biodiversity conservation and restoration, and interviewed over 60 corporate and finance representatives to understand drivers of market demand. In 2022, the project merged with the ‘On Country’ Incubator into what is now the Nature Credit Project Incubator and a website that details development of biodiversity credit schemes, globally.

You can see our maps of voluntary biodiversity credit initiatives across the globe on the Marketplace for Nature website.

 

The Marketplace for Nature project aims to connect buyers and sellers in emerging nature markets.

Image credits

© Daniel Morton

© David Clode

© Dylan Shaw

© Germane Jaws

© Jack Castles

© Jake Allison

© Jake Johnson

© Jan Kopriva

© Will Turner

Pollination Foundation is uniquely positioned to structure and scale community-led solutions. As a trusted collaborator, we walk alongside communities to co-design, test and launch nature solutions that are investable, durable and deeply rooted in place. Rather than scaling fast, we scale deep, building the relationships, trust and shared confidence required for lasting impact. 

Over the coming year, we intend to prototype this model with a series of Campfire Studio projects designed to derisk nature finance solutions that have Indigenous leadership and equitable partnerships at the heart. More information can be found in our 2030 Strategy.  

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Project contact

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Jane Hutchinson

Co-CEO Pollination Foundation

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Jane Hutchinson

Co-CEO Pollination Foundation

As Co-CEO of Pollination Foundation, Jane is passionate about achieving nature conservation at scale by flowing finance to the people best placed to do the work. Over more than two decades, she has led and governed across Australia’s conservation landscape, previously serving as CEO of the Tasmanian Land Conservancy, a founding member of the Australian Land Conservation Alliance, and Executive Director for Strategy & Innovation at The Nature Conservancy Australia.  

Jane currently serves on Australia’s Nature Finance Council, she is an alumni of The Nature Conservancy’s Barbara Thomas Fellowship in Conservation Financing and the Harvard Club of Australia Fellowship. In 2016 she was Tasmanian Australian of the Year for her contribution to nature. Jane holds a combined Science/Law (Hons) degree from the University of Tasmania. 

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